Valentina Pereda is a seasoned communications professional with over a decade of experience spanning campaign, nonprofit, and advocacy communications. She currently serves as the Acting Communications Director at the American-Arab Anti-Discrimination Committee (ADC). Her experience spans from serving in President Barack Obama’s White House to reporting stories on Central American gangs, the U.S.- Mexico border, Venezuela, and beyond as a freelance video journalist for major US and international networks.
Valentina has lead numerous advocacy campaigns, including co-authored a ceasefire letter to gather over 300 alumni of the Obama/Biden administration to urge them to call for a permanent ceasefire in Gaza. Additionally, she co-founded the Venezuelan Diaspora Project, an effort to elevate the visibility of diasporic artists and journalists.
Valentina has also served as Communications Director for Michelle Obama’s When We All Vote, where she developed and executed communications campaigns focused on voting rights and voter education. Her background as a documentary filmmaker and video journalist has resulted in a range of short-form documentaries, including works on Honduras-born MLB player Mauricio Dubon, the intersection of Evangelical Christianity and gangs in El Salvador, and family reunification following Trump’s “zero tolerance” policy. Her work has been featured by outlets such as The San Francisco Giants, The Economist, The Intercept, CBS News, and beyond.
Earlier in her career, Valentina served as the Florida Press Secretary for Hillary for America during the 2016 campaign, and held roles as the Deputy Director of Hispanic Media at The White House during President Barack Obama, and other key communications positions within his administration and campaign.
